BEGIN:VCALENDAR
VERSION:2.0
PRODID:Village of Mount Prospect, IL Calendar Creator
METHOD:PUBLISH
BEGIN:VEVENT
DTSTAMP:20190211T205557
DTSTART:20190314T120000
DTEND:20190314T125900
SUMMARY:Create a Powerful and Practical PR Strategy for Your Small Business - A SCORE Live Webinar
DESCRIPTION:<p style='color: rgb(20, 20, 20); letter-spacing: normal; font-family: "Gotham SSm A", "Gotham SSm B", sans-serif; font-size: 16px; font-style: normal; font-weight: 400; margin-top: 0px; margin-bottom: 1.75em; background-color: rgb(255, 255, 255);'>Small business owners may think they’re too small for a public relations plan, but businesses of all sizes can generate positive press. How can you create a manageable PR strategy while still running your business?</p><p style='color: rgb(20, 20, 20); letter-spacing: normal; font-family: "Gotham SSm A", "Gotham SSm B", sans-serif; font-size: 16px; font-style: normal; font-weight: 400; margin-top: 0px; margin-bottom: 1.75em; background-color: rgb(255, 255, 255);'>In this webinar, SCORE Mentor Jasmine Powers will teach you three easy-to-implement methods for getting into local and national papers, online sites, TV, radio and podcasts.</p><p style='color: rgb(20, 20, 20); letter-spacing: normal; font-family: "Gotham SSm A", "Gotham SSm B", sans-serif; font-size: 16px; font-style: normal; font-weight: 400; margin-top: 0px; margin-bottom: 1.75em; background-color: rgb(255, 255, 255);'>Participants will learn how to:</p><ul style='color: rgb(20, 20, 20); letter-spacing: normal; padding-left: 1.6em; font-family: "Gotham SSm A", "Gotham SSm B", sans-serif; font-size: 16px; font-style: normal; font-weight: 400; margin-bottom: 1.75em; list-style-type: square; background-color: rgb(255, 255, 255);'>    <li>Identify the right media influencer for your specific news</li>    <li>Position yourself as an expert to add credibility to any news story</li>    <li>Talk to media with confidence, and avoid the disaster of hitting the trash file</li>    <li>Turn your media placement into a sales funnel that runs on autopilot</li>    <li>Attract the attention of hard-to-reach audiences</li>    <li>BONUS: What to do if you get BAD press</li></ul><p style='margin: 0px; padding: 0px; color: rgb(102, 106, 115); letter-spacing: 0.5px; font-family: "Benton Sans", -apple-system, BlinkMacSystemFont, Roboto, "Helvetica Neue", Helvetica, Tahoma, Arial, sans-serif; font-size: 15px; font-style: normal; font-weight: normal; background-color: rgb(255, 255, 255);'>&nbsp;</p><a title="SCORE webinar registration" href="https://www.score.org/event/business-owners-should-stop-doing-to-stay-sane" target="_blank">Free to register!</a> This is a <a href="http://www.SCOREChicago.org" target="_blank">SCORE</a> live event.
X-ALT-DESC;FMTTYPE=text/html:<p style='color: rgb(20, 20, 20); letter-spacing: normal; font-family: "Gotham SSm A", "Gotham SSm B", sans-serif; font-size: 16px; font-style: normal; font-weight: 400; margin-top: 0px; margin-bottom: 1.75em; background-color: rgb(255, 255, 255);'>Small business owners may think they’re too small for a public relations plan, but businesses of all sizes can generate positive press. How can you create a manageable PR strategy while still running your business?</p><p style='color: rgb(20, 20, 20); letter-spacing: normal; font-family: "Gotham SSm A", "Gotham SSm B", sans-serif; font-size: 16px; font-style: normal; font-weight: 400; margin-top: 0px; margin-bottom: 1.75em; background-color: rgb(255, 255, 255);'>In this webinar, SCORE Mentor Jasmine Powers will teach you three easy-to-implement methods for getting into local and national papers, online sites, TV, radio and podcasts.</p><p style='color: rgb(20, 20, 20); letter-spacing: normal; font-family: "Gotham SSm A", "Gotham SSm B", sans-serif; font-size: 16px; font-style: normal; font-weight: 400; margin-top: 0px; margin-bottom: 1.75em; background-color: rgb(255, 255, 255);'>Participants will learn how to:</p><ul style='color: rgb(20, 20, 20); letter-spacing: normal; padding-left: 1.6em; font-family: "Gotham SSm A", "Gotham SSm B", sans-serif; font-size: 16px; font-style: normal; font-weight: 400; margin-bottom: 1.75em; list-style-type: square; background-color: rgb(255, 255, 255);'>    <li>Identify the right media influencer for your specific news</li>    <li>Position yourself as an expert to add credibility to any news story</li>    <li>Talk to media with confidence, and avoid the disaster of hitting the trash file</li>    <li>Turn your media placement into a sales funnel that runs on autopilot</li>    <li>Attract the attention of hard-to-reach audiences</li>    <li>BONUS: What to do if you get BAD press</li></ul><p style='margin: 0px; padding: 0px; color: rgb(102, 106, 115); letter-spacing: 0.5px; font-family: "Benton Sans", -apple-system, BlinkMacSystemFont, Roboto, "Helvetica Neue", Helvetica, Tahoma, Arial, sans-serif; font-size: 15px; font-style: normal; font-weight: normal; background-color: rgb(255, 255, 255);'>&nbsp;</p><a title="SCORE webinar registration" href="https://www.score.org/event/business-owners-should-stop-doing-to-stay-sane" target="_blank">Free to register!</a> This is a <a href="http://www.SCOREChicago.org" target="_blank">SCORE</a> live event.
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